2020 Virtual Industry Summit Event

Speaker Presentations:

Introduction to the 2020 PoC3 Virtual Industry Summit

Karen Newmark, Point of Care Communication Council

What is Happening in Light of COVID-19 in Different Points of Care - Breaking Down the Data

Victoria Summers, Associate Principal at ZS

The Evolution of Point of Care During COVID-19 and Moving Forward

Dr. Richard Awdeh, CEO & MD, Checked Up

Dr. Grace Cordovano, BCPA, Patient Advisor & Founder at Enlightening Results

Jodi Maki R.PH, Pharm.D, Owner & Pharmacist, Cedar Springs Pharmacy

Maureen Moriarty, DNP, ANP-BC, FAHS, FAANP

2020 POC Measurement - What to Expect

Benjamin Assor, SVP, Director of Media Strategy at Solve(d)

Eric Talbot, Senior Vice President, Strategy & Insights at PatientPoint

Future of POC Marketing Evolution - Expanded Accelerated Opportunity

Samantha Brown, Director of Business Development at Mesmerize

Danielle Lynch, VP Client Experience at Phreesia

Jen McDonald, Sales Management at Targeted Media Health

Conclusion & Key Takeaways from the 2020 PoC3 Virtual Industry Summit

Karen Newmark, Point of Care Communication Council

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    The American Heart Association is a relentless force for a world of longer, healthier lives. We are dedicated to ensuring equitable health in all communities. Through collaboration with numerous organizations, and powered by millions of volunteers, we fund innovative research, advocate for the public’s health and share lifesaving resources. The Dallas-based organization has been a leading source of health information for nearly a century. Connect with us on heart.org, stroke.org, Facebook, X (formerly Twitter) or by calling 1-800-AHA-USA1.

    We are excited to collaborate with the POCMA and accelerate Point of Care education, marketing, communications and innovation to provide patients, caregivers and healthcare professionals with credible, equitable health solutions so everyone, everywhere, can live longer, healthier lives.

    Kelly Cunha Pokorny

    National Director, Brand Marketing