How We Define
“Point of Care”
Point of Care is defined as the moment a patient receives care via an interaction with a healthcare professional in a healthcare setting. A healthcare setting includes doctor offices, pharmacies, hospitals, other healthcare facilities and via virtual care.
Point of Care Media is targeted to patients, caregivers, and/or providers and is generally intended to be delivered before, during, and/or after an interaction at the Point of Care with the goal of facilitating a discussion between Healthcare professionals and patients to improve patient outcomes.
Other healthcare facilities