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Audited and certified platforms benefit marketers especially given the challenges with transparency that exist in the marketplace. The certification process established by the Point of Care Marketing Association increases credibility among those who work in Point of Care.
Our organization has evolved over the last six months. We’ve modified our mission statement, developed a vision statement, and changed our name and logo.
Like it or not, big changes are coming to the way marketers can use third-party cookies online. And while a shift away from these cookie...
Everyone stay safe and healthy and look out for our communities and vulnerable populations
Karen Newmark, Executive Director of the Point of Care Communication Council (PoC3), sits down with Mark Boidman, Head of Media & Tech Services at PJ Solomon to get his perspective...