Our IAC members serve as a core industry voice in helping us shape the future of the POC channel. They advise and support POCMA in its strategic initiatives, which are aimed at education and advocacy and to ensure the effective use of the channel to advance patient healthcare outcomes.
Director, Customer Experience Planning & Optimization
Novartis
SVP, Point of Care, Investments
Havas Media Network
Director at the Media Center, IAB
SVP Director of Media Activation
Solve(d), part of FCB Health
Director of Media Activation
GSK, US Pharmaceuticals
Vice President, POC
PHM
Director
Outdoor Media Group
Director, Brand Marketing
Nature Made Essentials
Pharmavite
Director, Global Customer Capabilities, US Media, Amgen
Director | Worldwide Media and Planning
BMS
DTC Portfolio Marketing Head
iPVU.
EVP Media
Evoke
Group Director, Client Advice & Management
Healix Global
Manager
Rapport
Associate Director,
HCP Media Strategy & Channel Planning
AbbVie
Associate Director,
US Media Strategy & Privacy Liaison
Merck
By joining POCMA your organization will benefit from the collaborative efforts of major industry participants advocating for the POC channel.
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We are excited to collaborate with the POCMA and accelerate Point of Care education, marketing, communications and innovation to provide patients, caregivers and healthcare professionals with credible, equitable health solutions so everyone, everywhere, can live longer, healthier lives.
Kelly Cunha Pokorny