Senior Vice President of Audit Services
Alliance for Audited Media
The BPA iCompli Technology Assurance division of BPA Worldwide provides independent verification services for publishers, buyers, technology platforms (supply-side and demand-side), digital exchanges, and measurement companies looking to validate their compliance to generally accepted industry guidelines for digital ad measurement, digital inventory quality, brand safety controls, anti-fraud controls, anti-malware controls, and anti-piracy controls. BPA iCompli is an approved certification provider for The Point of Care Marketing Association’s Verification & Validation Guidelines.
CheckedUp is a physician founded digital patient education company that actively engages patients, caregivers, and physicians at the Point of Care. The Company is the nation’s largest 100% digital, specialty focused point of care network with a national footprint.
Constant Media is a leading provider of Point of Care media. Our cutting edge patient education tools enhance the patient/provider dialogue and have proven successful in improving health outcomes and driving strong ROI results for pharma brands.
CEO / Founder,
InStep Health is the most advanced healthcare communications network, delivering vital information at key moments of the healthcare journey to patients and providers everywhere. We offer pharmaceutical, OTC, and other healthcare marketers a fully integrated messaging platform that combines the power of tactile and digital media activation with access to over 250k HCPs, working in over 177k offices, and exclusive programs in 26k+ pharmacy locations nationwide.
MedFuse is a healthcare data technology company creating value for client-partners by combining one of the most complete real-world healthcare databases with a modern technology platform and tools. MedFuse is led by industry veterans who have been delivering claims data solutions for over 40 years. MedFuse leverages a rich data resources to reduce costs, increase revenue and contribute to population health.
POC is a powerful channel, providing brand and health education to patients and physicians. We’re eager to partner with POCMA members to help reduce costs, increase efficiencies, and contribute to population health by leveraging pharmacy and medical claims.
Chief Strategy Officer, MedFuse
Mesmerize President & Chief Revenue Officer
PatientPoint® is the patient-physician engagement platform. Our innovative, tech-enabled solutions drive richer discussions between doctors and patients and connect pharmaceutical and health and wellness brands to valuable patients across the entire care journey. With nearly 140k unique healthcare providers in 18 specialties, one in three prescriptions is now written by a PatientPoint provider. See how we can deliver forecast-altering growth for your brand.
I am most excited to partner with other leaders in the point of care industry to drive further collaboration and awareness of a channel that has long been proven and trusted to deliver superior value to our brand partners.
Chief Client Officer, PatientPoint
For over 35 years, Physician’s Weekly has provided trusted medical news and information to healthcare professionals in hospitals and group practices. Our omni-channel approach allows for unique & impactful targeted marketing opportunities to physicians and patients that deliver proven results.
Physician’s Weekly has built its reputation as a valuable source of medical information for physicians and their staff. Our brand is recognized and trusted by the entire medical team at the point of care — and we continue to expand to meet the needs of DTC marketing initiatives. Physician’s Weekly appreciates the efforts of POC Marketing Association to acknowledge the distinct “arteries” comprising POC marketing, which make it the vital channel that it is.
POPULUS MEDIA provides pharmaceutical brands and their agencies with the most targeted way to reach a captive audience as they wait for their scheduled or on-demand virtual doctors’ visits and guarantee ROI by delivering patient acquisition and verified prescriptions.
Populus is excited to be part of an organization who is recognizing the changing landscape of where patients are receiving care
Chief Growth Officer