2021 Virtual Industry Summit Event

Speaker Presentations:

Opening Remarks

Richard Awdeh, Point of Care Communication Council Co-Chair and Chief Executive Officer and MD at CheckedUp

John Kenyon, Point of Care Communication Council Co-Chair and Vice President & Managing Director at Targeted Media Health

Nicole Divinagracia, VP, Director of Point of Care Media at Havas Media Group

Overview of PoC3’s 2021 Verification and Validation Guidance - A View from the Auditor

Richard Murphy, Executive Vice President, BPA Media and General Manager, iCompli – Technology Assurance at BPA Worldwide

Ken Shultz, Senior Vice President of Audit Services at the Alliance for Audited Media

Our Experience with Point of Care – A Marketer’s Perspective

Larry Dobrow, Senior Editor at MM&M

Shannon Mitchell, Associate Director, US Consumer Media at Merck

Insights and Analysis on COVID-19’s Impact on the Point of Care Space
Yash Popuri, Principal at ZS Associates