We are committed to advancing the Point of Care channel

The Point of Care Marketing Association focuses on awareness and education to ensure marketers deliver relevant and targeted messages where it matters most.

Join The Point of Care Marketing Association

We support our members in making the Point of Care channel a vital and innovative segment of the healthcare marketing industry.

The Power of the Point of Care Channel

News & Events

Newsletters will be published and distributed on a quarterly basis. Register here to stay connected

What Our Members Are Saying 

Become a Member

By joining POCMA your organization will benefit from the collaborative efforts of major industry participants advocating for the POC channel.

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    The American Heart Association is a relentless force for a world of longer, healthier lives. We are dedicated to ensuring equitable health in all communities. Through collaboration with numerous organizations, and powered by millions of volunteers, we fund innovative research, advocate for the public’s health and share lifesaving resources. The Dallas-based organization has been a leading source of health information for nearly a century. Connect with us on heart.org, stroke.org, Facebook, X (formerly Twitter) or by calling 1-800-AHA-USA1.

    We are excited to collaborate with the POCMA and accelerate Point of Care education, marketing, communications and innovation to provide patients, caregivers and healthcare professionals with credible, equitable health solutions so everyone, everywhere, can live longer, healthier lives.

    Kelly Cunha Pokorny

    National Director, Brand Marketing